Friday, October 19, 2007

It's beginning to look a lot like Christmas...

But in New Castle, it's been looking that way since September. That's because the New Castle Regional Ballet has been rehearsing since then for their 21st annual Nutcracker performance.

I had the opportunity to sit down with Debbie Parou, the artistic director for the ballet. She has over thirty years of dancing experience founded the company 20 years ago as a non-profit organization to promote quality ballet training and to present performances for the New Castle area. Parou also helped the company become a member of Regional Dance America/Northeast in 1990 as it's currently a full performing accredited company.

That's where I come into the picture. I'm creating a :30 commercial to promote the Nutcracker performances which will take place December 1st and 2nd at the Scottish Rite Cathedral in New Castle. The spot will consist of still pictures and graphics with some visual effects and a voice track. I think the beginning will be a mini montage with the voice track and graphics combined saying and showing three words about the performance that Parou conveyed to me during our meeting. The rest will mostly describe the high level of performance and how the audience will be wrapped into that feeling.

I'm looking forward to helping the New Castle Regional Ballet promote this always popular event and facing the challenge of creating a commercial with limited resources. For more information on the New Castle Regional Ballet, click here.

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