The two performances are in two weeks and the commercial has one last airing on Thursday, November 29th during the 7:30 broadcast of The County Line. It's already played around four times, and I believe the company plans to post the spot on their website because they were so pleased with the final product.
In addition to The Nutcracker commercial, the plan is to create a general commercial promoting the ballet company itself in the spring. It's purpose will be to raise awareness about the organization and hopefully draw new girls and/or guys to take classes or participate in their annual productions.
It's been great working with the New Castle Regional Ballet Company, and I look forward to building upon my already existing relationship with this client - one of the steps to successful selling.
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